Privacy Policy
Protecting your personal information is of paramount importance to us. In this Privacy Statement, chinaroadbook (“we”, “us”, or “our”) outlines how we process your personal data in adherence to the General Data Protection Regulation (GDPR) and other applicable data protection laws, both online and offline, through:
Our website (“Website”);
Email messages that we send to you linking to this Privacy Policy (“Emails”);
Services we provide to you (“Services”).
Collectively, these are referred to as the “Services.”
1. Purpose and Legal Basis for Processing Personal Data
We process your personal data for various purposes:
To Communicate with You
We process personal data to respond to your inquiries and fulfill your requests, such as answering questions or providing information about our Services. This includes processing your name, contact details, and any other information you provide. This processing is based on your consent, which you can withdraw at any time.
For Marketing Activities
With your consent, we process your personal data to send surveys, marketing communications, and updates about our Services that may interest you. This includes creating profiles and analyzing your interactions with our Services. You may withdraw your consent at any time.
To Improve Our Products and Services
We process personal data to improve our services, improve our Website, identify usage trends, and expand our business activities. This may include processing your name, email address, IP address, and other personal data. This processing is necessary for our legitimate business interests.
For Website Management
We collect information automatically from your device to improve your experience with our Website. This includes your IP address, device type, and how you interact with our Services. This processing is based on our legitimate interests.
We will not use your personal data for purposes other than those described here without informing you first.
2. Sharing Personal Data with Third Parties
We do not sell your data. It is shared only when necessary for our agreement with you or to comply with legal obligations. We use processors to handle your data under strict confidentiality agreements. This includes services like Google Analytics and Google Tag Manager. Data may be transferred internationally only to entities offering adequate data protection.
3. Data Security
We treat your personal data confidentially and have implemented security measures against data loss or unauthorized processing. However, the transmission of information over the internet is not entirely secure, and we cannot guarantee the security of your data transmitted online.
4. Data Retention
We retain your personal data only as long as necessary for the purposes stated in this policy or as required by law in The Netherlands.
5. Your Rights
You have rights to access, correct, delete, or restrict processing of your personal data, request portability, withdraw consent, and object to processing. You can exercise these rights by contacting us. You also have the right to lodge a complaint with a data protection authority.
6. Cookies and Similar Technologies
We use cookies and similar technologies on our Website for analytics, service improvement, and to provide relevant content. You have the option to consent to or block cookies through your browser settings.
Blocking cookies may impair the functionality of our website. We utilize functional, analytical, and tracking cookies (or technologies for relevant advertising and behavior tracking), with your consent.
Functional Cookies
These cookies are essential for the operation of our website. Without them, certain preferences, such as language settings, cannot be saved. We deploy functional cookies to maintain sessions with the server, verify the authenticity of forms submitted via our website, and remember your cookie preferences.
Analytical Cookies
We employ analytical cookies to assess the quality and performance of our website. This enables us to understand visitor numbers and the pages they visit, using this data to refine and enhance our website.
Google Analytics & Google Tag Manager
Google Analytics and Google Tag Manager cookies are used by us to track how visitors engage with our site. These cookies help us compile reports and improve our website, by collecting data on the number of visitors, their origin, and the pages they explore.